Champion obsession

Saturday, April 24, 2021

Last year I've become a little bit Champion obsessed. I've got three pairs of their boyfriend sweatpants, a sweatshirt dress, couple of hoodies, running shoes I'm wearing here, and, finally, this red sweatshirt is my latest addition. 

There's something about this brand I liked. As it turned out, for a good reason. 

I've read about the history of the brand, it's popularity in the 80s, and their downfall in the 90s, and their comeback in 2019. I had no idea that this company invented the hoodie we know now in the 1930s. Moreover, Champion started their reverse weave (anti-shrink, durable) technology in the 1940s, and it's being used today by most of the athletic clothing brands.
My sweatpants are reverse weave, and I've worn them non-stop for the last couple of years, and nothing really happens to them! 

With vintage and athleisure still being top trends now, Champion fits in perfectly.

Speaking of vintage, the chunky link necklace I'm wearing here is Anne Klein with her iconic lion head medallion. I won this on eBay last summer.

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